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Who We Are and What We Have To Share!

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Who We Are and What We Have To Share!

Who are we, the family team behind Kiddie Ma-Jigs? The group was founded by Vivienne Marincowitz, who is still involved in many decisions of the group as a whole and who is the driving force behind the dress up shop and the unique range of Kiddie Ma-Jigs costumes. Vivienne has over 13 years’ experience in selecting the best toys, dress up items and ballet supplies for her clientele. She is not only deeply involved in the running of the Kiddie Ma-Jigs group, but is also an active member of the Parkview community, and has been instrumental in making many changes and improvements to the appearance and the security of the street , as well as the well-being and efficiency of the informal car guards who patrol it. Vivienne provides not only sponsorship for the vastly popular, annual Halloween event at Mark’s Park in Parkview, Johannesburg, but is also the mastermind behind the transformation of her shop into an annual Halloween headquarters, where trick-or-treaters can find a vast range of Halloween costumes and accessories, including bat outfits, werewolves, zombies, vampires, witches and much more. She is also the first port of call for local schools and ballet teachers, who have come to rely on her quality, original stock and competitive prices for their events, concerts and plays.


Vivienne’s daughter, Jessica, and her husband Russel, run the toy shops in Parkview, Morningside and Craighall, continuing the legacy of the original store. They are very visible in their stores, and if you are a regular, you will no doubt have seen them popping in and out with new stock or assisting customers. They are the drivers behind the rebranding of the stores as Kiddie Ma-Jigs, believing that customers should easily be able to recognise their brand of quality, family-run stores. Jessica is a big believer in the world of online and social media, and has achieved the monumental feat of getting the stores online.

With so much involvement in the toy industry, especially in the field of educational toys, we have a lot of experience and inspiration to share with you, from tips on the latest toy and party trends, to how to get your child to spend more time, do-it-yourself costume ideas and much, much more! We encourage you to follow our blog to get regular, informative and inspirational blog posts on children and play.

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